We know that keeping up with all the different social media channels that you should be using for your business can be frustrating, overwhelming, and time-consuming. However, we still recommend that you do it. And of those social media channels,…
Did you know 91% of people check their email daily? Eighty-two percent of consumers open emails sent by companies. The numbers mean you have a receptive audience to market your products and service to through email marketing campaigns. One email…
According to marketing expert Jeff Bullas, 72% of all internet users are active on social media. Even the elderly are not lagging behind with 60% of 50-60 year olds and 43% of 65+ year olds active on social media.…
LinkedIn is the primary social network for professionals and can be a powerful marketing tool. But if you’re using it as a basic, uninspired and uninspiring online resume, you are definitely not tapping into that power potential. This article…
Marketing has changed over the past few years. In fact, the best way to describe marketing today is using Duct Tape Marketing’s John Jantsch’s words: "Marketing = getting people to know, like and trust you." There is only one form of…
According to Jason Squires, entrepreneur and author of What to Say on Social Media: The Small Business Guide to Being Social, on Social Media, businesses with a social media presence struggle to reel some of the 176 million individuals…
If you haven’t been using social media as one of your online marketing channels for your small business, yesterday (or maybe even a couple years ago) was the time to start. New businesses and small businesses generally don’t have…