According to marketing expert Jeff Bullas, 72% of all internet users are active on social media. Even the elderly are not lagging behind with 60% of 50-60 year olds and 43% of 65+ year olds active on social media.…
Fernando Cebolla orginally created this fantastic list of online marketing metrics in Spanish. We are pleased to translate it and provide it here for our English speaking followers. Web analytics is an important part of every Social Media strategy.…
LinkedIn is the primary social network for professionals and can be a powerful marketing tool. But if you’re using it as a basic, uninspired and uninspiring online resume, you are definitely not tapping into that power potential. This article…
According to npENGAGE, online fundraising is a critical territory in the non-profit industry, a fact proven by a 34.5% growth rate amounting to $20 billion in 2010 alone. This is why many charities have started locating, engaging and cultivating…
According to Jason Squires, entrepreneur and author of What to Say on Social Media: The Small Business Guide to Being Social, on Social Media, businesses with a social media presence struggle to reel some of the 176 million individuals…
If you haven’t been using social media as one of your online marketing channels for your small business, yesterday (or maybe even a couple years ago) was the time to start. New businesses and small businesses generally don’t have…